TWO COMPETITIVE STRATEGIES |
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Recently I completed a project for a medium sized public company. Their business is growing well, they've got some great brands and an exciting culture.
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NZ is an economy largely built around retail malls, mainstream shoppers and red sheds swimming in low cost products manufactured in low cost economies...
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'MANAGE THROUGH' THE RECESSION |
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One of the key determinants of how well your business manages its way through the recession...
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Whether you're a marketer or not, I hope you consider marketing to be one of the most important concepts in your business.
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STRATEGIES FOR SURVIVAL AND GROWTH |
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We ran our seminar on "Maintaining momentum in a downturn" back in October 2008 just before the recession began to really kick in.
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